ICS provides a full telephony solution, which makes for a unique offering when combined with our content.

Using state-of-the-art IP technologies residing on iNet’s comprehensive management platform and integrated across the BT infrastructure, we provide premium rate content services, audio sports commentary, news lines, entertainment services, business numbers and call-handling as well as integration into call centre/payment systems.

ICS create and supply compelling sports, entertainment, news and information content which is ideal for deriving revenue from telephone services (PRS). Callers are prepared to use their phone or mobile to access information that is important to them as long as it is priced properly and the content is valued.

We can provide a full solution with number provision, hosting, content and revenue payment, or we can simply provide the content and be paid a revenue share from another operator.

  Revenue Share

If you have an audience, why not promote profiled value added services (VAS) on an appropriate phone tariff and sit back and earn important revenue.

With our telecoms infrastructure and original content, we can provide information lines to suit any client with generous payout rates.

We have many popular off-the-shelf services meaning media clients can start earning good revenue in a matter of hours. All you need to do is promote the number and we will do the rest using a sophisticated IVR platform.

Popular ready-to-go services include:

  • Sports news
  • Football club news
  • Football commentary
  • Horse Racing commentary
  • Tipsters
  • Cricket commentary
  • Golf news and updates
  • Rugby news and updates
  • Tennis news and updates
  • UK News
  • World News
  • Business News
  • Weather forecasts
  • Horoscopes
  • Love tips
  • Jokes
  • New releases – music
  • New releases – film
  • Lottery


We are able to offer bookmakers a fantastic telephone service to help them engage with their customers and to facilitate betting when on the move – all at no extra cost.

We simply discuss what content the bookmaker requires on the phone line and set it up with a choice of golden numbers available, meaning it can be live within days.

Punters can then listen to commentary, results and previews from wherever they are and make a bet during the same call. In addition to providing a great service for punters, the 10p/min ‘one number’ service can earn significant revenue for the bookmaker.

The telephone management platform we use is highly intelligent and fully integrated across BT infrastructure. It is also supported 24 hours a day, 7 days a week.

The service keeps customers who are on the move – or those without access to a PC – engaged with the bookmaker’s output. In effect, it means the content we produce works even harder and is offered to a wider audience.

We have some strong and relevant numbers available for clients and many voices to select for branding purposes.

As more and more browsing is being done on mobile, the promotion of a call-to-action telephone number has never been easier or more relevant. The mobile was designed for conversation and the ability to place the most complicated bet by clicking on a single phone number, enabling the punter to speak to a knowledgeable and helpful operator whilst also following the live action, is very compelling.

A standard menu would offer the following features:

1. Place a bet with bookmaker x (priority line)
2. Off-tube UK horse racing commentary
3. Irish racing commentary – all meetings
4. Racing results
5. Off-tube football commentary
6. Football scores and results – all leagues
7. Off-tube cricket commentary
8. Sports news and results
9. Lottery and 49s results

  Business Numbers

We can supply 0844 and 0871 non-geographic telephone numbers and 090 premium rate numbers, which generate you income in the UK.

With 0844 and 0871 numbers, callers are charged at National Rate but you can earn good revenue from calls to such numbers.

You need not change an existing phone service as your non-geographic number can be pointed or ‘translated’ to an existing geographic number, making it easy to set up.

In addition to revenue generation, using non-geographic phone numbers helps to build the perception of a business that is national rather than locally focused.

The numbers are also portable as they are not dependent on business location.

We have a wide range of numbers to choose from.

Hosted Telephony

With our partner’s virtual call centre and unified communication suite, we offer a superb hosted telephony solution

It revolutionises the way call centres work by optimising home workers and unifying multiple sites into one contact centre for a scalable and flexible solution.

With the advanced unified communication platform, home workers are seamlessly connected and incorporated into campaigns and contact centre work flows.